Unsubscribe link: some improvements that change the game

 🖐 Unsub and resub a lead manually 


After several marketing relaunch, your prospect still does not respond? Or your prospect has clearly expressed that he is not interested, at least for the moment? To avoid contacting him again and again and losing him permanently, you can manually unsubscribe him from your future communications. 

The manual unsubscription is possible from the 'Leads' interface as shown in the following video:
Unsub from 'Leads' interface

Or directly from the LGM inbox:
From the LGM Inbox

A new product, a new feature or a new professional opportunity that matches your lead's expectations? It is also possible to resubscribe a lead manually from the 'Leads' interface:
Resub a lead from the 'leads' interface



Or directly from the LGM inbox:


Please note that in order to be GDPR compliant and respect everyone's choices, you can only resubscribe leads who were manually unsubscribed. If a lead has unsubscribed themselves (by clicking the Unsubscribe link in your emails), you will not be able to send them any further communication or resubscribe them.


 ⚡️New filters available


Check the status of your leads easily with our new filters! You can now filter by subscription type directly from the 'Leads' interface:


Or display in the LGM inbox all Unsub leads with whom you have a conversation: 


A lead has unsubscribed from your communications? You are informed directly in the inbox thanks to an informative message. 

 

🔄 Status are now synchronized in your CRM


A lead has clicked on the unsub link? You have unsubbed then resubbed a lead? All actions performed automatically generate logs in your CRM. This gives you access to the status history of your leads.